The Monetization of Pinterest: The Challenge

Previously, I explored two potential Monetization Strategies for Pinterest: Strategy 1: Monetizing Leads to RetailersStrategy 2: Promoted Pins Pinterest’s opportunities for generating revenue continue to increase along with their meteoric growth, but the company faces a large obstacle ahead: Men. The vast majority of their […]

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The Monetization of Pinterest: Part 2

I find it quite baffling that I hear so many people say “Sure, Pinterest is popular right now, but where’s the money?”. Here’s a quick look at a couple of their potential monetization strategies: Last week I discussed Strategy #1: Monetizing Leads to RetailersStrategy #2: Promoted Pins  […]

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The Monetization of Pinterest: Part 1

I find it quite baffling that I hear so many people say “Sure, Pinterest is popular right now, but where’s the money?”. Here’s a quick look at a couple of their potential monetization strategies: Strategy #1: Monetizing Leads to Retailers Exactly how valuable the traffic […]

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