Infinite Scroll Usability Problem

I hate infinite scroll because I am a maximizer and can never get to a satisfactory ‘end’ point. Obviously my personal preference does not represent all users and this is a feature that is being used more and more on B2C websites. Before you decide […]

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Real World UX: Country Inns & Suites

I recently wrote about the great redesign of the Marriott Courtyard lobbies. Not long after that, I had another great experience staying at a hotel. It’s refreshing to see a trend in moderate priced hotels that they are remembering they are in the hospitality industry […]

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