Case Study: Facebook Facebook tried the HTML5 Wrapper App approach until giving up and launching their native apps in Ausgust of 2012. At TechCrunch Disrupt San Fran 9/11/12 Mark Zuckerburg claimed betting on HTML5 for the last 2 years was company’s biggest mistake. Their key complaints were: Performance. […]
2012 Mobile User Report from Keynote: “2012 Mobile User Survey: Mobile User Preferences, Habits, and Expectations“ News industry mobile use reports based on Pew Research Group studies: “Key Findings from The State of the News Media 2013“ “Future of Mobile News: The Explosion in Mobile Audiences […]
Are you treating Performance as a feature? Here’s why you should: After 3 seconds: 57% of online consumers will abandon your site and 80% will not return. Of these, 30% will tell others about their bad experience. Source: Source: “Consumer Response to Travel Site Performance” study conducted by […]
OK, so the “Sh*t <insert group> Say” meme is practically prehistoric by internet meme standards, but I just stumbled upon this video by eXelate and I thought it was pretty well done. It’s also a super quick means to gaining insight into digital marketing culture. […]
Recently, I’ve been using CrunchBase as my go-to destination when I want to get an at-a-glance overview of a company. Instead of visiting the company’s website directly and navigating through to their “About Us” section interpreting their marketing jargon, CrunchBase is a great place to […]